    /* ============== OUR STORY (slogan) ============== */
    .slogan-section {
      background: var(--ink);
      color: var(--bone);
      padding: 180px 48px 140px;
      position: relative;
      overflow: hidden;
    }

    .slogan-section::before {
      content: 'EST.';
      position: absolute;
      top: 120px;
      left: 60px;
      font-family: 'Bebas Neue', sans-serif;
      font-size: 200px;
      color: rgba(250, 250, 250, 0.04);
      letter-spacing: -0.02em;
    }

    .slogan-section::after {
      content: '2024';
      position: absolute;
      bottom: 60px;
      right: 60px;
      font-family: 'Bebas Neue', sans-serif;
      font-size: 200px;
      color: rgba(250, 250, 250, 0.04);
      letter-spacing: -0.02em;
    }

    .slogan-wrap { max-width: 1100px; margin: 0 auto; position: relative; z-index: 2; }

    .slogan-eyebrow {
      font-family: 'DM Mono', monospace;
      font-size: 12px;
      letter-spacing: 0.4em;
      text-transform: uppercase;
      color: rgba(250, 250, 250, 0.5);
      margin-bottom: 40px;
      display: flex;
      align-items: center;
      gap: 16px;
    }
    .slogan-eyebrow::before {
      content: '';
      width: 50px;
      height: 1.5px;
      background: rgba(250, 250, 250, 0.5);
    }

    .slogan-text {
      font-family: 'Playfair Display', serif;
      font-weight: 400;
      font-size: clamp(24px, 3.2vw, 42px);
      line-height: 1.4;
      color: var(--bone);
      letter-spacing: 0.005em;
    }

    /* B&W treatment — italic for emphasis instead of color */
    .slogan-text .accent {
      font-style: italic;
      color: var(--bone);
      font-weight: 700;
    }

    .slogan-text .underline {
      position: relative;
      display: inline-block;
      font-style: italic;
    }
    .slogan-text .underline::after {
      content: '';
      position: absolute;
      left: 0; right: 0; bottom: 4px;
      height: 8px;
      background: rgba(250, 250, 250, 0.15);
      z-index: -1;
    }

    .slogan-sig {
      margin-top: 60px;
      display: flex;
      align-items: center;
      gap: 24px;
      font-family: 'DM Mono', monospace;
      font-size: 12px;
      letter-spacing: 0.25em;
      text-transform: uppercase;
      color: rgba(250, 250, 250, 0.6);
    }

    .slogan-sig::before {
      content: '';
      width: 60px;
      height: 1px;
      background: rgba(250, 250, 250, 0.4);
    }

    @media (max-width: 768px) {
      .slogan-section { padding: 120px 24px 80px; }
      .slogan-section::before { top: 90px; }
      .slogan-section::before, .slogan-section::after { font-size: 100px; }
    }

    /* Story sits directly above the page hero — tighten the hero's top gap */
    .slogan-section + .page-hero {
      padding-top: 100px;
    }

    .page-hero {
      padding: 180px 48px 80px;
      max-width: 1300px;
      margin: 0 auto;
      display: grid;
      grid-template-columns: 1fr 1fr;
      gap: 80px;
      align-items: end;
    }

    .page-hero h1 {
      font-family: 'Bebas Neue', sans-serif;
      font-size: clamp(60px, 10vw, 160px);
      line-height: 0.85;
      letter-spacing: 0.005em;
    }
    .page-hero h1 em {
      font-family: 'Playfair Display', serif;
      font-style: italic;
      font-weight: 400;
      color: var(--mid);
    }

    .page-hero p {
      font-family: 'Oswald', sans-serif;
      font-weight: 300;
      font-size: 18px;
      line-height: 1.7;
      color: var(--soft);
      max-width: 480px;
    }

    .page-hero p strong {
      font-weight: 600;
      color: var(--ink);
    }

    @media (max-width: 900px) {
      .page-hero { grid-template-columns: 1fr; gap: 32px; padding: 140px 24px 60px; }
    }

    /* values strip */
    .values {
      display: grid;
      grid-template-columns: repeat(4, 1fr);
      background: var(--ink);
      color: var(--bone);
      margin: 0;
    }

    .value {
      padding: 50px 32px;
      border-right: 1px solid rgba(250, 241, 232, 0.12);
      display: flex;
      flex-direction: column;
      gap: 8px;
    }
    .value:last-child { border-right: none; }

    .value-num {
      font-family: 'Bebas Neue', sans-serif;
      font-size: 60px;
      letter-spacing: 0.02em;
      line-height: 1;
      color: var(--bone);
    }

    .value-label {
      font-family: 'DM Mono', monospace;
      font-size: 11px;
      letter-spacing: 0.3em;
      text-transform: uppercase;
      color: rgba(250, 250, 250, 0.5);
      margin-top: 16px;
    }

    .value-text {
      font-family: 'Oswald', sans-serif;
      font-weight: 300;
      font-size: 14px;
      line-height: 1.6;
      color: rgba(250, 250, 250, 0.85);
      margin-top: 8px;
    }

    @media (max-width: 900px) {
      .values { grid-template-columns: 1fr 1fr; }
      .value { border-bottom: 1px solid rgba(250,250,250,0.12); }
      .value:nth-child(2) { border-right: none; }
    }
    @media (max-width: 500px) {
      .values { grid-template-columns: 1fr; }
      .value { border-right: none; }
    }

    /* ============== BARBERS ============== */
    .barbers {
      padding: 140px 48px;
      max-width: 1400px;
      margin: 0 auto;
    }

    .barbers-head {
      text-align: center;
      margin-bottom: 80px;
    }

    .barbers-head h2 {
      font-family: 'Bebas Neue', sans-serif;
      font-size: clamp(48px, 8vw, 110px);
      line-height: 0.9;
      letter-spacing: 0.01em;
    }
    .barbers-head h2 em {
      font-family: 'Playfair Display', serif;
      font-style: italic;
      font-weight: 400;
      color: var(--mid);
    }

    .barbers-head p {
      font-family: 'Oswald', sans-serif;
      font-weight: 300;
      font-size: 16px;
      max-width: 600px;
      margin: 24px auto 0;
      color: var(--soft);
      line-height: 1.7;
    }

    .barber-grid {
      display: grid;
      grid-template-columns: repeat(3, 1fr);
      gap: 32px;
    }

    .barber-card {
      background: var(--bone);
      border: 2px solid var(--ink);
      position: relative;
      transition: transform 0.4s ease, box-shadow 0.4s ease;
    }

    .barber-card:hover {
      transform: translate(-6px, -6px);
      box-shadow: 12px 12px 0 var(--ink);
    }

    .barber-portrait {
      aspect-ratio: 4 / 5;
      background: var(--paper);
      position: relative;
      overflow: hidden;
      border-bottom: 2px solid var(--ink);
    }

    .barber-portrait svg,
    .barber-portrait img {
      width: 100%;
      height: 100%;
      display: block;
      object-fit: cover;
    }

    .barber-rank {
      position: absolute;
      top: 16px;
      right: 16px;
      width: 56px;
      height: 56px;
      background: var(--ink);
      color: var(--bone);
      display: flex;
      align-items: center;
      justify-content: center;
      font-family: 'Bebas Neue', sans-serif;
      font-size: 24px;
      letter-spacing: 0.05em;
      border: 2px solid var(--bone);
      z-index: 2;
    }

    .barber-info {
      padding: 32px 28px;
    }

    .barber-role {
      font-family: 'DM Mono', monospace;
      font-size: 11px;
      letter-spacing: 0.3em;
      text-transform: uppercase;
      color: var(--mid);
      margin-bottom: 8px;
    }

    .barber-name {
      font-family: 'Bebas Neue', sans-serif;
      font-size: 42px;
      letter-spacing: 0.01em;
      line-height: 1;
      margin-bottom: 16px;
    }

    .barber-bio {
      font-family: 'Oswald', sans-serif;
      font-weight: 300;
      font-size: 14.5px;
      line-height: 1.7;
      color: var(--soft);
      margin-bottom: 24px;
    }

    .barber-meta {
      display: flex;
      justify-content: space-between;
      padding-top: 16px;
      border-top: 1px solid rgba(10, 10, 10, 0.15);
      font-family: 'DM Mono', monospace;
      font-size: 11px;
      letter-spacing: 0.15em;
      text-transform: uppercase;
      color: var(--mid);
    }

    .barber-meta strong {
      display: block;
      font-family: 'Bebas Neue', sans-serif;
      font-size: 22px;
      letter-spacing: 0.02em;
      color: var(--ink);
      font-weight: normal;
      margin-top: 4px;
    }

    @media (max-width: 1000px) {
      .barber-grid { grid-template-columns: 1fr; gap: 32px; max-width: 500px; margin: 0 auto; }
      .barbers { padding: 80px 24px; }
    }

    /* per-barber booking button */
    .barber-book {
      display: flex;
      align-items: center;
      justify-content: space-between;
      gap: 12px;
      margin-top: 24px;
      padding: 14px 20px;
      background: var(--ink);
      color: var(--bone);
      text-decoration: none;
      font-family: 'Bebas Neue', sans-serif;
      font-size: 18px;
      letter-spacing: 0.12em;
      border: 2px solid var(--ink);
      transition: all 0.3s;
      position: relative;
      overflow: hidden;
    }

    .barber-book:hover {
      background: var(--bone);
      color: var(--ink);
    }

    .barber-book .arrow { transition: transform 0.3s; }
    .barber-book:hover .arrow { transform: translateX(4px); }

    /* Instagram link — sits below booking button */
    .barber-instagram {
      display: flex;
      align-items: center;
      justify-content: center;
      gap: 10px;
      margin-top: 10px;
      padding: 12px 16px;
      background: transparent;
      color: var(--ink);
      text-decoration: none;
      font-family: 'DM Mono', monospace;
      font-size: 12px;
      letter-spacing: 0.15em;
      text-transform: lowercase;
      border: 1px solid rgba(10, 10, 10, 0.2);
      transition: all 0.3s;
    }

    .barber-instagram:hover {
      background: var(--ink);
      color: var(--bone);
      border-color: var(--ink);
    }

    .barber-instagram:hover .ig-icon { color: var(--bone); }

    .barber-instagram .ig-icon {
      width: 16px;
      height: 16px;
      flex-shrink: 0;
      color: var(--ink);
      transition: color 0.3s;
    }

    .barber-instagram .handle {
      letter-spacing: 0.1em;
    }

    /* ============== PHILOSOPHY ============== */
    .philosophy {
      background: var(--ink);
      color: var(--bone);
      padding: 140px 48px;
      position: relative;
      overflow: hidden;
    }

    /* B&W stripe instead of red/blue */
    .philosophy::before {
      content: '';
      position: absolute;
      top: 0; bottom: 0;
      left: 50%;
      width: 120px;
      transform: translateX(-50%);
      background: repeating-linear-gradient(
        180deg,
        rgba(250, 250, 250, 0.05) 0 30px,
        transparent 30px 60px
      );
    }

    .philosophy-wrap {
      max-width: 900px;
      margin: 0 auto;
      text-align: center;
      position: relative;
      z-index: 2;
    }

    .philosophy-quote {
      font-family: 'Playfair Display', serif;
      font-style: italic;
      font-weight: 400;
      font-size: clamp(28px, 4vw, 48px);
      line-height: 1.4;
      color: var(--bone);
    }
    .philosophy-quote .accent {
      font-weight: 700;
      font-style: normal;
      font-family: 'Bebas Neue', sans-serif;
      letter-spacing: 0.02em;
    }

    .philosophy-attr {
      margin-top: 40px;
      font-family: 'DM Mono', monospace;
      font-size: 12px;
      letter-spacing: 0.3em;
      text-transform: uppercase;
      color: rgba(250, 250, 250, 0.6);
    }

    @media (max-width: 768px) {
      .philosophy { padding: 80px 24px; }
    }
